Early Business Ventures

Noc-Everson Enterprises (1990)

Amadi began his entrepreneurial journey as Managing Director of Noc-Everson Enterprises, having first established Ken Enterprise. The company specialized in general trading and commodity exchange, creating vital connections with government institutions. Notably, he collaborated with the Ministry of Agriculture in Bouaké, Côte d’Ivoire, where he facilitated livestock transactions and agricultural exports that enhanced his regional reputation.

In Central Africa (DRC), he pioneered large-scale commodity distribution projects, supplying agricultural goods and essential trade items, thereby strengthening ties between African markets and international partners.

Kennedy Amadi Trading (2005, Malaysia)

In 2005, Amadi launched Kennedy Amadi Trading in Kuala Lumpur, Malaysia, specializing in fire safety technology, travel and tour operations, and international education services.

  • Appointed sole Nigerian distributor of Fireball, a revolutionary automatic fire suppression system from Thailand.
  • Expanded into aviation technology services, forging training and certification partnerships with Airsoft Malaysia and Airbus Malaysia.
  • Entered the education sector as the first Nigerian international recruiting agent for Legenda University, Kuala Lumpur, opening pathways for Nigerian students to pursue global study opportunities.

Inside Africa (Mid-2000s, Kuala Lumpur)

After establishing Kennedy Amadi Trading, Amadi launched Inside Africa, an African and English cuisine restaurant in Kuala Lumpur, Malaysia. The restaurant became more than just a dining space — it was a cultural hub that introduced African culinary traditions to Asia, while also serving as an informal meeting point for entrepreneurs, students, and diplomats. Its unique blend of African and English cuisines reflected Amadi’s vision of creating cross-cultural connections through food, culture, and business networking.

Kennedy Amadi Holdings (2007)

In 2007, Kennedy Amadi Trading evolved into Kennedy Amadi Holdings (KAH), a move that consolidated and expanded his ventures under the Kennedy Group umbrella.

KAH grew into a multi-sector holding company with investments spanning:

  • Security and surveillance technologies
  • Corporate and industrial services
  • International trade and commodities
  • Community development and advisory services

Security Innovation and Technology

Professionally trained by TPSS Malaysia in CCTV, surveillance, alarm systems, and intelligence technology, Amadi was a lead partner several pioneering security innovations, including:

  • Monopole CCTV System – advanced citywide surveillance infrastructure.
  • Emergency Response Platforms – integrated hardware/software for real-time crisis management.
  • Helpulse Africa – Africa’s first mobile-first emergency response platform.
  • SecureTribe – a community-driven safety and intelligence ecosystem.
  • Community Policing Hubs – grassroots frameworks strengthening civilian–law enforcement collaboration.